Executive Summary
Investment Thesis (3 sentences): Swissquote is Switzerland's dominant online bank and trading platform, compounding client assets at 17% CAGR and net income at 34% CAGR over five years, driven by structural shifts toward digital finance, crypto custody, and international expansion. The company earns a 29% ROE with 52% operating margins, has a FINMA-regulated banking license with 23.5% capital ratio (vs 11.2% minimum), and is run by its founder-CEO who owns 12% of shares. At CHF 413, the stock trades at 20x trailing earnings after a 40% pullback from its all-time high of CHF 706, offering a quality compounder at a reasonable but not bargain price.
Key Metrics Dashboard:
| Metric | Value | Assessment |
|---|---|---|
| P/E (TTM) | 20.3x | Fair for quality |
| Forward P/E | 18.1x | Attractive |
| P/B | 5.4x | Rich for bank |
| ROE (5yr avg) | 27.5% | Exceptional |
| Operating Margin | 52.3% | World-class |
| Net Margin | 44.5% | Outstanding |
| Revenue CAGR (5yr) | 14.1% | Strong |
| Net Income CAGR (5yr) | 26.4% | Excellent |
| Dividend Yield | 1.45% | Modest |
| FCF Yield (owner earnings) | 4.6% | Decent |
| Capital Ratio | 23.5% | 2.1x FINMA minimum |
| Insider Ownership | ~12% (founder) | Aligned |
Recommendation: WAIT / ACCUMULATE below CHF 350
Phase 0: Opportunity Identification (Klarman)
Why Does This Opportunity Exist?
Pullback from Speculative High: SQN rallied from CHF 300 (end 2024) to CHF 706 (Aug 2025) -- a 135% surge driven by crypto mania and record H1 2025 results -- then corrected 40% as crypto cooled and Swiss interest rates fell to 0%. The stock's beta of 1.26 amplifies both directions.
Interest Rate Headwind Narrative: Swiss National Bank cut rates to near-zero by H2 2025. Net interest income (34% of 2024 revenue) faces compression. The market is pricing in NII decline, creating a bearish narrative despite offsetting growth in trading and crypto.
Small-Cap European Neglect: Despite CHF 6.2B market cap, Swissquote has limited coverage outside Switzerland. It's not in major European indices. Foreign investors are underexposed to Swiss small/mid-caps. This creates structural undervaluation.
Banking Sector Discount: Banks trade at low multiples. Swissquote is classified as a bank but operates more like a fintech/platform with 50%+ margins, 29% ROE, and asset-light growth. The sector label suppresses the multiple.
Conclusion: The opportunity exists due to a combination of cyclical pullback, sector misclassification, and geographic neglect. The business quality deserves a premium fintech multiple, not a banking discount.
Phase 1: Risk Analysis (Inversion Thinking)
How Could This Investment Lose 50%+ Permanently?
Risk 1: Interest Rate Collapse Destroys NII (P = 30%, Impact = -25%) Net interest income was CHF 224M in 2024 (34% of revenue). With SARON at 0% and ECB/Fed cutting, NII could decline 30-40% (CHF 70-90M hit). However, management targets only 40% non-transaction revenue by 2028 (down from 48%), suggesting they're already pivoting. Expected loss: -7.5%.
Risk 2: Crypto Winter (P = 25%, Impact = -20%) Crypto was 13% of 2024 revenue (CHF 85.5M) and grew 353% YoY. A sustained crypto collapse could erase this. But Swissquote survived the 2022 crypto winter (revenue only fell 13.5%). Crypto is additive optionality, not existential dependency. Expected loss: -5.0%.
Risk 3: Competitive Disruption from Saxo/IBKR (P = 15%, Impact = -30%) Saxo slashed fees in 2024, becoming the cheapest Swiss broker. Interactive Brokers is the foreign heavyweight. If Swissquote loses pricing power, margins compress. But the Swiss banking license, local trust, and 650K+ account relationships create significant switching costs. Expected loss: -4.5%.
Risk 4: Regulatory/FINMA Action (P = 10%, Impact = -40%) FINMA ordered Swissquote to reduce suspicious activity in 2024. Serious regulatory action could impair the banking license. However, Swissquote has maintained its license since 2001 and capital ratios far exceed minimums. Expected loss: -4.0%.
Risk 5: Key Man Risk - Marc Burki (P = 10%, Impact = -25%) Founder-CEO since 1999. Co-founder Paolo Buzzi is Deputy CEO and CTO. But Burki is the visionary. His departure could slow innovation and growth. Mitigated by Buzzi's long tenure and strong institutional processes. Expected loss: -2.5%.
Risk 6: Cyber Attack / Technology Failure (P = 5%, Impact = -50%) As an online bank, a major breach could be catastrophic. Swiss regulation mandates strong controls, and Swissquote invests heavily in technology (21% of FTE in technology). Expected loss: -2.5%.
Total Expected Risk-Adjusted Downside: -26.0%
Bear Case Summary (3 sentences):
Swiss rates at 0% crush NII by 40%, crypto markets crash eliminating 13% of revenue, and Saxo's aggressive pricing erodes Swissquote's market share in the core Swiss market. Revenue stalls at CHF 550M, margins compress to 40%, and the stock de-rates to 12x earnings on CHF 170M net income. Bear price target: CHF 135.
Sell Triggers (Non-Price):
- Capital ratio drops below 15% (sign of hidden losses)
- Quarterly account growth turns negative for 2+ quarters
- Marc Burki sells significant portion of his 12% stake
- FINMA imposes material restrictions on operations
- Net new money turns negative for full year
Phase 2: Financial Analysis
ROE Decomposition (DuPont)
| Year | Net Margin | Asset Turnover | Equity Multiplier | ROE |
|---|---|---|---|---|
| 2024 | 44.5% | 5.0% | 11.7x | 28.9% |
| 2023 | 41.0% | 5.3% | 11.1x | 26.5% |
| 2022 | 38.6% | 4.0% | 13.8x | 23.2% |
| 2021 | 40.9% | 5.2% | 14.7x | 36.6% |
| 2020 | 26.7% | 4.6% | 16.9x | 22.4% |
Note: Banking DuPont is distorted by client deposits (liabilities). The equity multiplier reflects banking leverage (client deposits), not financial risk. Key insight: ROE is driven by improving margins (26.7% to 44.5%), not increasing leverage. This is the best kind of ROE improvement.
Owner Earnings
Owner Earnings (2024) = Net Income + D&A - CapEx
= CHF 294.2M + CHF 45.8M - CHF 56.5M
= CHF 283.5M
Owner Earnings per Share = CHF 283.5M / 14.94M shares = CHF 18.98
ROIC Analysis
For an asset-light banking platform, ROIC on invested capital (equity + debt - excess cash):
Invested Capital = Equity + Debt - Excess Cash
= 1,133 + 210 - 0 = ~1,343M (all equity is operational for a bank)
ROIC = NOPAT / Invested Capital
= 294.2 / 1,016 (avg equity) = 28.9%
With WACC estimated at 9-10% (Swiss equity risk premium + beta 1.26), ROIC of 29% generates massive value: ROIC/WACC spread of ~19 percentage points.
DCF Valuation
Assumptions:
- Base owner earnings: CHF 283.5M (2024)
- Growth rates: 15% (2025-2028, per management 2028 targets), 10% (2029-2031), 5% (2032-2035)
- Terminal growth: 2.5%
- Discount rate: 9.5% (risk-free 1.5% + equity risk premium 5% + beta premium 3%)
Conservative DCF (10-year):
| Year | Owner Earnings | PV Factor | PV |
|---|---|---|---|
| 2025 | 326.0 | 0.913 | 297.8 |
| 2026 | 374.9 | 0.834 | 312.6 |
| 2027 | 431.2 | 0.762 | 328.6 |
| 2028 | 495.8 | 0.696 | 345.1 |
| 2029 | 545.4 | 0.635 | 346.6 |
| 2030 | 599.9 | 0.580 | 348.0 |
| 2031 | 659.9 | 0.530 | 349.7 |
| 2032 | 693.0 | 0.484 | 335.3 |
| 2033 | 727.6 | 0.442 | 321.6 |
| 2034 | 764.0 | 0.404 | 308.6 |
PV of Cash Flows: CHF 3,394M Terminal Value: CHF 764M x (1.025) / (0.095 - 0.025) = CHF 11,193M PV of Terminal: CHF 11,193M x 0.404 = CHF 4,522M Enterprise Value: CHF 7,916M Per Share: CHF 530
Conservative DCF (lower growth, 8% years 1-4):
Using 8% near-term growth (accounting for NII headwind): Fair value CHF 420/share.
DCF Range: CHF 420 - CHF 530 per share
Owner Earnings Multiples
| Multiple | Value/Share | Rationale |
|---|---|---|
| 15x Owner Earnings | CHF 285 | Standard fair value |
| 18x Owner Earnings | CHF 342 | Quality premium |
| 20x Owner Earnings | CHF 380 | High-quality compounder |
| 22x Owner Earnings | CHF 418 | Comparable fintech |
| 25x Owner Earnings | CHF 475 | Growth premium |
Graham Number
Graham Number = sqrt(22.5 x EPS x BVPS)
= sqrt(22.5 x 19.70 x 75.84)
= sqrt(33,599)
= CHF 183
Current price is 2.26x the Graham Number. This is not a Graham bargain but reflects the exceptional quality.
Intrinsic Value Estimate
| Method | Value | Weight |
|---|---|---|
| DCF (conservative) | CHF 420 | 30% |
| DCF (base) | CHF 530 | 20% |
| 20x Owner Earnings | CHF 380 | 25% |
| 22x Owner Earnings | CHF 418 | 15% |
| Forward P/E 18x on CHF 24 EPS (2026E) | CHF 432 | 10% |
Weighted Intrinsic Value: CHF 430
Margin of Safety at CHF 413: (430 - 413) / 430 = 4.0% -- INSUFFICIENT
Phase 3: Moat Analysis
Moat Sources
1. Swiss Banking License & Regulatory Moat (NARROW-to-WIDE)
- FINMA banking license since 2001 is a significant barrier. New entrants cannot simply replicate regulated Swiss banking.
- Deposits protected under Swiss depositor protection (CHF 100K per depositor).
- Capital ratio of 23.5% vs 11.2% minimum provides fortress-level safety.
- This is the most durable moat source: regulatory barriers do not erode.
2. Switching Costs (NARROW)
- 650,000+ account holders with linked bank accounts, securities portfolios, and banking relationships.
- Cost to switch: re-transfer securities (time, potential tax events), change bank details, learn new platform.
- Average client tenure is long -- 54% of 2024 revenue came from clients acquired before 2021.
- Yuh app creates younger client relationships with decades of potential lifetime value.
3. Scale Advantages (NARROW)
- Revenue/FTE of CHF 543K demonstrates operating leverage.
- Fixed technology platform serves incremental clients at near-zero marginal cost.
- 1,217 FTE generates CHF 661M revenue -- extraordinary efficiency.
- Expenses grew 16.5% while revenue grew 24.4% in 2024: classic operating leverage.
4. Brand Trust (NARROW)
- #1 Swiss online broker by accounts. "Swissquote" is synonymous with online investing in Switzerland.
- Swiss domicile = trust premium for banking (safe, neutral, well-regulated).
- International expansion benefits from "Swiss bank" brand cachet.
5. Network Effects (EMERGING)
- B2B2C white-label platform (PostFinance, others) creates distribution without customer acquisition cost.
- Yuh (285K accounts, now fully owned) provides a second growth vector.
- Not yet a true network effect (more users don't directly benefit other users), but the platform effect strengthens with scale.
Moat Durability
| Threat | Severity | Timeline | Mitigation |
|---|---|---|---|
| Saxo/IBKR fee competition | 3/5 | 2-5 years | Banking services, Swiss trust, product breadth |
| Neobank disruption (Revolut) | 2/5 | 3-7 years | Full banking license vs e-money license |
| Crypto-native exchanges | 2/5 | Ongoing | Regulated custody, integration with traditional finance |
| AI-powered robo-advisors | 2/5 | 5-10 years | Already integrating AI (SwissquoteGPT) |
| Traditional Swiss banks going digital | 3/5 | 3-5 years | 25-year technology lead, lower cost structure |
10-Year Moat Trajectory: WIDENING -- Regulatory moat is permanent, switching costs compound with account growth, scale advantages accelerate with digital leverage.
Moat Rating: NARROW (trending toward WIDE)
Phase 4: Decision Synthesis
Management Assessment
Marc Burki, CEO since 1999 (Founder)
- Co-founded Swissquote in 1996 after working at European Space Agency
- Owns 11.85% of shares (CHF ~730M at current prices) -- massive skin in game
- Has grown the company from startup to CHF 6.2B market cap over 27 years
- Capital allocation: 30% payout ratio, small buybacks, strategic M&A (Yuh acquisition for CHF 180M)
- Growth buffer of CHF 230M above internal 18% capital limit preserved for M&A opportunities
- Dual leadership with co-founder Paolo Buzzi (CTO/Deputy CEO) provides continuity
Capital Allocation Track Record:
| Use of Capital | 2024 | Assessment |
|---|---|---|
| Dividends | CHF 64M (22% of owner earnings) | Conservative, growing 4x in 4 years |
| Buybacks | CHF 27M | Small but positive |
| Organic CapEx | CHF 57M | Technology investment |
| M&A (Yuh) | CHF 180M (2025) | Strategic, now fully owned |
| Retained | ~CHF 235M | Funds growth buffer |
Grade: A- (Excellent)
Position Sizing
Position Size = Base(3%) x (MOS/Target) x (Quality/100) x (1-Risk) x Catalyst
= 3% x (4%/20%) x (85/100) x (1-0.26) x 0.85
= 3% x 0.20 x 0.85 x 0.74 x 0.85
= 0.32%
At current prices, position size is negligible. This confirms the WAIT recommendation.
Expected Return (Probability Tree)
| Scenario | Probability | 3-Year Return | Weighted |
|---|---|---|---|
| Bull (CHF 900M rev by 2028) | 25% | +65% (CHF 680) | +16.3% |
| Base (meets guidance) | 45% | +25% (CHF 515) | +11.3% |
| Moderate Bear (NII decline) | 20% | -15% (CHF 350) | -3.0% |
| Bear (recession + crypto crash) | 10% | -50% (CHF 205) | -5.0% |
| Expected 3-Year Return | 100% | +19.5% | |
| Annualized | ~6.1% |
Expected return of 6.1% annualized is below the 12%+ threshold for a compelling investment. Need a better entry price.
Price Targets
| Level | Price | P/E | Condition |
|---|---|---|---|
| Strong Buy | CHF 300 | 14.4x (on 2026E ~CHF 21) | 30% MOS |
| Accumulate | CHF 350 | 16.7x | 18% MOS |
| Fair Value | CHF 430 | 20.5x | IV estimate |
| Take Profits | CHF 520 | 24.8x | 20% above IV |
| Sell | CHF 645 | 30.7x | 50% above IV |
Monitoring Metrics
| Metric | Current | Warning | Action |
|---|---|---|---|
| Quarterly NNM | CHF 2.0B+ | < CHF 1.0B | Review thesis |
| Account Growth | +13% | < +5% | Reduce target |
| Operating Margin | 52.3% | < 40% | Review thesis |
| Capital Ratio | 23.5% | < 18% | Sell trigger |
| Crypto % Revenue | 13% | > 25% | Reassess risk |
| Marc Burki Ownership | 11.85% | Any material sale | Sell trigger |
Recommendation
INVESTMENT RECOMMENDATION
Company: Swissquote Group Holding SA Ticker: SQN
Current Price: CHF 413 Date: 2026-02-21
VALUATION SUMMARY
Method Value/Share vs Current
Graham Number CHF 183 Premium
20x Owner Earnings CHF 380 -8% MOS
DCF (Conservative) CHF 420 +2% MOS
DCF (Base) CHF 530 +22% MOS
22x Owner Earnings CHF 418 +1% MOS
INTRINSIC VALUE ESTIMATE: CHF 430 (weighted)
MARGIN OF SAFETY: 4% -- INSUFFICIENT
RECOMMENDATION: WAIT
STRONG BUY PRICE: CHF 300 (30% below IV)
ACCUMULATE PRICE: CHF 350 (18% below IV)
FAIR VALUE: CHF 430
TAKE PROFITS: CHF 520
SELL: CHF 645
QUALITY GRADE: A-
TIER: T2 Resilient
POSITION SIZE: 3% at accumulate price
CATALYST: Crypto market recovery + NII stabilization
PRIMARY RISK: Interest rate compression on NII
SELL TRIGGER: Capital ratio < 18%, Burki sells shares
Megatrend Resilience
| Megatrend | Score | Notes |
|---|---|---|
| China Tech Superiority | +1 | Immune -- Swiss-focused, no China exposure |
| Europe Degrowth | 0 | 42% international but primary market is resilient Switzerland |
| American Protectionism | +1 | Immune -- Swiss domicile, no US operations |
| AI/Automation | +1 | Benefits from AI (SwissquoteGPT, efficiency) |
| Demographics/Aging | +1 | Wealth transfer to digital-native generation benefits |
| Fiscal Crisis | 0 | Swiss banks exposed to financial system risks |
| Energy Transition | +1 | Immune -- digital, minimal energy footprint |
Total: +5 | Tier: T2 Resilient
Sources
| Document | Source | Key Data |
|---|---|---|
| Annual Report 2024 | Swissquote IR | Full financials, strategy |
| Annual Report 2023 | Swissquote IR | Historical comparisons |
| FY2024 Results Presentation | Swissquote IR | Detailed P&L, guidance |
| H1 2025 Interim Report | Swissquote IR | Latest results, updated guidance |
| StockAnalysis.com | Third-party | 5-year financials, cash flow, balance sheet |
| CompaniesMarketCap | Third-party | Historical price data |
| Swissquote IR website | Primary | Reports, presentations |